Tuesday, March 7, 10.00 @John Cassavetes Theater
* Access is open to all, on a first come, first served basis.
Paul Rieth: How documentaries can improve their visibility
Masterclass organized by the Greek Documentary Association
“Films are made to be seen”: Taking this saying as a given, we see that documentary films are facing many challenges when it comes to gaining visibility within the distribution process. Looking at the ways in which documentaries try to attract audiences for the cinema as well as VOD distribution, we see that limited budgets for marketing and outreach are among the biggest challenges. Within this masterclass, audience strategist, marketing & crowdfunding consultant, and producer Paul Rieth wants to empower and support film teams to find ways to identify, reach, and engage their specific audiences at an early stage already. Based on first ideas, research, and their own vision, the goal then is to enable the film team to maximize the output of their efforts by exploring any available resources with audiences in mind, based on their story.
